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“丝路环球旅游小姐选拔赛”是“丝路环球旅游盛典”中最为核心的亮点活动。

“丝路环球旅游小姐”起源于环球旅游小姐（Miss Tourism of the Globe）国际大赛，该比赛于1971年由美国好莱坞美丽盛会组织（Festival Of Beauty）主席Charlie See先生创办。该项大赛在60多个国家得到国际的认可，是各国旅游小姐大赛优胜者的最终国际比赛，也是世界上历史最悠久，最具权威性的旅游小姐赛事之一，是各国有权派出选手参与的旅游形象选美大赛之⼀，与全球旅游小姐、国际旅游小姐和世界城市旅游小姐齐名，并称为世界四大顶级旅游选美赛事。

2018年，首次将该项赛事全球总决赛引入中国，在宁夏中卫举办了“2018‘大漠风尚·璀璨中卫’环球旅游小姐世界总决赛”，并取得了良好的社会效应。

活动组委会在2018年的经验基础上，经过周密的策划和论证，将环球旅游小姐世界总决赛升级为“2019丝路环球旅游小姐世界总决赛”，是迄今为止国内唯一一个具有自主知识产权品牌的国际型选美赛事。

Silk Road Miss Tourism of the Globe Competition is the core and highlight of the Silk Road Global Tourism Gala.

Silk Road Miss Tourism of the Globe originated with Miss Tourism of the Globe International, which was founded in 1971 by Mr. Charlie See, Chairman of the American Hollywood Festival of Beauty. The competition has been widely recognized in over 60 countries. It is the world finals for winners of the national Miss Tourism Competition. It is also one of the oldest and most authoritative Miss Tourism competitions in the world, and one of the tourism image beauty pageants accessible to various countries. Together with Miss Tourism International, Miss Tourism Universe and Miss Tourism World, it is known as the world’s Big Four tourism beauty pageants.

In 2018, the global finals of the event was held in China for the first time. Miss Tourism of the Globe World Finals 2018 with the theme of Stylish Desert·Brilliant Zhongwei was held in Zhongwei, Ningxia, with positive feedback from the public. With the experience of 2018, the event organizing committee upgraded Miss Tourism of the Globe World Finals to Silk Road Miss Tourism of the Globe World Finals 2019 after thoughtful consideration and meticulous study. It is now the one and only international beauty pageant in China with independent intellectual property brand.